Video Production Process

Video production takes place during the development stage of the course development phase. The production team at the McGraw Center will assist you with all aspects of the production of lecture videos, from shooting and editing to uploading them to the online platform.

The efforts for effective video productions typically involve 80% Pre­Production, 10% Production and 10% Post­Production.

Pre­Production

  • At our preproduction meeting, we discuss the multiple production possibilities available and assist you in developing the overall project and production elements. The more that can be decided together before production begins, the smoother the entire process flows.
  • There are many recording options and lecture styles available, both in­studio or on­location. It is important to decide which option works best for you and your course. The in­studio option includes: multiple cameras, Skype, Google Hangouts, video conferencing, teleprompters, writeable image displays, whiteboards, and green screen with various background options. Presentations can be displayed live on set and/or edited in after recording. On location shoots can include: multiple cameras, various location options and additional video footage edited in later (i.e. b­roll). Most of these decisions should be made in preproduction.
  • Copyrighted images must be approved before they are used in any course video. Please consult our copyright page as a starting point for more information.
  • Presentation slides must have a 16x9 aspect ratio to match the cameras. Presentation slide templates are available. Consider using a script or notes with studio teleprompters or monitors. This allows for a much better use of your studio time. Scripts need only be simple .rtf files and a staff member will operate the teleprompter during your session.
  • Scripts, slides, and other presentation materials should be delivered to us ahead of your studio time so they can be formatted and ready when you arrive. The online learning team at the McGraw Center can assist you in preparing all these materials.

Production

  • The first two recording sessions serve as a technical run­through and allow you to familiarize yourself with the studio environment. It is not unusual to re­record the early sessions again at the end of all your sessions. You may notice a significant difference in your comfort level from the start of the course to the end.
  • Consider wearing the same clothing for all recordings. This is very helpful if a particular segment needs to be re­ recorded.
  • Filming outside of the studio (on­location) can add an interesting dynamic to your video but is more time consuming on the production side. You should arrive one hour before an on­location shoot so proper lighting and audio setups can be tested.

Post­-Production

  • After all course videos are recorded the post­production or editing phase begins. All recorded materials including lecture footage, images, graphics, animations, and music are edited.
  • Once the editing process is completed videos will be posted to Google Drive for your final review and approval.
  • Each video must be reviewed in its entirety and receive your approval before it can be uploaded to the course site, where the closed­captioning process occurs.

Additional production elements

  • B­roll footage, photos, still images, graphics, and animations must be provided to the production team before the start of the editing process. A Google Drive account will be setup for the submission of these materials.
  • Acceptable image file formats include: JPEG, TIFF, PNG, PSD and should be high resolution Acceptable video file formats include: .mov, .mp4, .m4v. Video resolution should be at least 720p