Course Development Process

McGraw’s Online Learning Environments team will partner with you to create blended, flipped and fully online courses in line with the best practices for online pedagogy. It might be helpful to think of the course development process as consisting of five, often overlapping, stages: initiation, design, development, implementation, and evaluation.

The Initiation Stage

In this stage, you formulate a broad course plan and prepare proposals to support the project. Consider questions such as: What would I like the students to learn, and how will I assess their progress and whether they have achieved these learning goals? What online materials and activities will the course include and what funding might be required to design and produce it?

The Design Stage

This phase starts with a kickoff meeting with McGraw’s online team. We discuss all aspects of your course design, including learning goals and course activities. You will meet with the video producers to plan the video production process. Using the course design template, we agree on a course design plan and on a project schedule.

The Development Stage

During this stage, we create the course content. You might spend the most time on slide presentations and recording videos, but creating assignments and putting together readings and other course resources can also be time-consuming. If you are teaching an open course (MOOC), we also create a course trailer.

The Implementation Stage

During this stage, we build the course site and launch the course. If the course is a MOOC, we create the course announcement page so learners can start to enroll. We also publicize the course through our social media networks and other channels such as the McGraw Center home page and the Office of Communications.

The Evaluation Stage

Evaluation is a continuous part of the course development and delivery process. Fundamentally it involves knowing what you want students to learn and using clear criteria to assess and evaluate their work toward these learning goals. Another form of evaluation consists in reviewing and analyzing your students’ work. As your course comes to an end, a survey will give you additional information about what worked and what kind of adjustments we can make for future versions of the course.